If you’ve been staring at the same website design for a year now, you may be wondering when the best time is to finally take the plunge and update it. And while experts will say a good time to update your site will range from 2-3 years, we’re here to tell you that you don’t exactly have to wait that long.
But before you go all in on a full-blown remodel, ask yourself a few questions:
Does Your Website Look and Feel Old?
This can be one of the easiest indicators that it’s time for an update – even if your current design isn’t actually that old. This doesn’t necessarily mean you need to do a full remodel, but sometimes adding new elements like key categories pages can be the TLC your website needs.
Does Your Website Function Properly?
Check your site to see if any links lead nowhere or error pages, both on your own site or offsite. Be sure to visit your website on mobile devices as well – if you run into any errors, especially while checking your website from a phone, it’s time for an update.
Does Your Website Rank Well in Google?
Something to keep in mind is that Google will most likely rank the website that is updated more often above websites that are rarely updated. This doesn’t mean you have to panic and completely remodel your website – but you should keep up with competitors to make sure your website and content is staying relevant.
In this digital age, the web is constantly evolving and adapting, and if you’re not moving to adjust with it, you’ll (unfortunately) be left behind. If you need help tackling a website remodel, don’t hesitate to reach out.